Podcast Spotlight: Axial Flux Advances & Electrification Insights
The fast-moving world of electric and hybrid powertrains got two fresh injections of expert knowledge this month.Ā Electronic DesignāsĀ Inside ElectronicsĀ series focuses on the hardware, whileĀ Interact AnalysisāĀ Off-Highway PodcastĀ zeroes in on how OEMs adopt that hardware in the field. Together, the episodes paint a well-rounded picture of whereĀ axial flux technologyĀ and electrification are headed. They also cover what is required to integrate technology successfully.

Turning Theory into Torque for Electric & Hybrid Powertrains
InĀ Electronic Designās latest episode, Technology EditorĀ Andy TurudicĀ interviews TurntideāsĀ Ā Steve Hornyak, CEO,Ā andĀ Adam Nixon,Ā director, mechanical and multiphysics. They discuss the newĀ AF430SĀ axial flux motor and the technology in general. The trio walks through motor topologies, material choices. In addition, they cover why axial flux geometry excels at delivering high continuous torque in compact applications. This is an attractive proposition for diesel-hybrid drivetrains where space under the hood is at a premium.Ā

Hornyak and Nixon also address supply chain pressures around rare-earth magnets, noting how careful magnet placement (or elimination) can ease cost and geopolitical risk. Beyond hybrid systems, the conversation explores:
- Tidal-energy generators
- Aerospace starter
- Ship propulsion, underscoring axial flux versatility
A concise set of show-note time stamps allows listeners to jump straight to topics like marine applications or continuous torque ratings. Learn more from the podcast āAxial-Flux Motors Gain Traction in Diesel Hybridsā from electronicdesign.com.
From Whiteboard to Worksite
Interact Analysis VPĀ Alastair HayfieldĀ sat down withĀ Allison Lackenbauer, product evaluation lead for Turntide, to unpack the realities of electrifying off-highway machines. Lackenbauer urges original equipment manufacturers (OEMs) to define what ādoneā looks like before cutting metal because multiyear prototype cycles inevitably result in shifting requirements.Ā

Flexibility is key: Battery chemistries evolve, duty cycles get remeasured, and regulations tighten. She recommends starting with desired outcomesālower total cost of ownership, emissions compliance, or quieter operationāthen working backward to a motor-battery-inverter package. The discussion also highlights the value of transparent data sharing between OEMs and suppliers. Check out this podcast to learn more.
Why Listening to Both Matters
Heard back-to-back, these podcasts form a continuum.Ā Electronic DesignĀ provides the engineering foundation around electric and hybrid powertrainsāmagnetic flux paths, thermal management, torque densityāwhile the podcast from Interact Analysis delivers a project-management playbook that turns that foundation into a commercially viable machine. One spells outĀ howĀ axial-flux motors achieve up to 30% higher power density. The other explainsĀ whenĀ andĀ whyĀ to deploy electrification technology, and what pitfalls to avoid enroute.
Whether youāre designing the next diesel-hybrid excavator or plotting a full-electric refresh, queue up both episodes. Youāll learn actionable insights on motor selection, supply-chain strategy, and project governanceāplus gain a clearer sense of how axial flux technology can accelerate the off-highway sectorās journey toward cleaner, smarter power.